Content Creator

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New Zealand Thoroughbred Racing (NZTR) is the regulatory and governing authority for the sport of thoroughbred racing in New Zealand. We are on a mission to create a sustainable and successful thoroughbred racing industry for Kiwis to enjoy for many generations to come!

Racing is a significant contributor to the New Zealand economy, accounting for a remarkable $1.9 billion in value-added GDP and directly employs more than 13,000 individuals.

At NZTR, we oversee and regulate all aspects of thoroughbred racing, from licensing and registrations to setting the race calendar, race promotion, and ensuring the wellbeing of our people and horses. Following the recent appointment of CEO Matt Ballesty, NZTR is undergoing a period of bold and transformational change. 

Together, we are driving the initiatives that will see racing thrive for many years by attracting new talent and engaging a new demographic of punters, owners, and racing enthusiasts.

As a Content Creator you are critical to how we promote and share the stories about our wonderful sport of Thoroughbred Racing. Using your creative licence you will create engaging content to service our digital channels to build our fan base. This exciting role is wide and varied and will help shape the way we promote our sport through fresh, engaging content.

Key Responsibilities

• Plan, shoot, and edit regular video and static content across all platforms, adhering to brand guidelines.
• Create engaging written, visual, and multimedia content aligned with NZTR’s brand voice and audience.
• Capture on-location footage to meet the visual brief. These will be a combination of horses (both candid and racing action), participants (jockeys, trainers, stablehands), and event-goers.
• Produce personal interest stories for NZTR websites and social media channels.
• Publish content across channels and support broader content planning schedules.
• Monitor social channels as needed and refine approach using trends and performance insights.
• Collaborate closely with the Marketing team and key stakeholders to align content with campaign goals.
• Manage the content pipeline, meet production deadlines, and keep creative assets well organised.
• Follow NZTR Health & Safety protocols: report hazards, use PPE, attend training, and contribute to continuous safety improvements.

What You'll Bring

• 2 – 4 years’ experience in a similar role.
• Related qualification or degree in marketing, content or media is preferred.
• Strong relationship and communication skills.
• Strong planning and organisational skills.
• Knowledge in thoroughbred racing is strongly preferred.
• Proficiency in Photoshop, Canva, Premier Pro, After Effects & other content creating tools.
• Highly organised, creative with ability to multitask projects.
• Exceptional writing, editing, and storytelling skills with an eye for detail.
• Advanced videography skills and demonstrated experience and competency in use of editing software.
• Demonstrated expertise in using Meta Business Suite for content scheduling and management.

Why Join Us

At NZTR, you’ll be part of a passionate and collaborative team working to shape the future of thoroughbred racing in New Zealand. We offer a supportive environment, opportunities to grow, and the chance to make a real impact.

About The Offer

To attract and retain top talent in the industry, we offer market-related salaries that are reflective of the skills, experience, and expertise of our people. We have a great workplace located in Cambridge town, just a short walk to loads of coffee shops and amenities. Not only will you have a smooth and easy commute to work, but you'll also enjoy free parking, and flexible working arrangements that fit your lifestyle.

If you are seeking a dynamic career and aspire to work in a fun environment, then look no further! Join us and become part of a team that offers more than just a job – we offer an environment where you can thrive, develop your skills and enjoy what you do!