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What is a Feed Representative?
A Thoroughbred racing feed representative is a specialist who works for an equine feed company and supports trainers, stable staff, and horse owners by providing expert advice and products that meet the nutritional needs of racehorses. Their role combines nutrition knowledge, sales, product support, and industry relationships.
Some of the key responsibilities of a Feed Representative include:
- Feed & Supplement Advice
- Product Education & Support
- Sales & Supply Coordination
- Stable Visits & Monitoring
- Industry Involvement
A Thoroughbred racing feed representative supports racing stables by providing feed expertise, managing supply, educating staff, and helping optimize horse nutrition and performance — while representing and promoting a specific feed brand.
Steps to becoming a Feed Representative
- Strong understanding of equine nutrition basics
- Knowledge of racing workloads & feeding demands
- Great communication & relationship-building skills
- Ability to interpret feed analysis & product specs
- Sales, logistics, and customer service skills
Greta Webber
Like any athlete, Thoroughbred Racehorses require a very particular feeding regime for peak performance and health!
In this episode of Learn with LOVERACING.NZ we hear from Dunstan Horsefeeds Equine Nutritionist Gretal Webber, who talks us through the importance of a well managed diet, what to feed a thoroughbred, and why!